In recent years, shopping online has become the go-to method for ordering goods and services.
Even people who have never relied on eCommerce before had to switch their stance because of the pandemic. And it was the reason why they became familiar with online shopping.
But what about before? Even in the years leading up to covid-19, the growth of online shopping was quite noticeable.
Sure, there are instances when you cannot really replace a physical store with an online one, but the trend of brands expanding or prioritizing online sales is there for a reason.
Let’s take a detailed look at the reasons behind the surge of online shoppers and why it is projected that eCommerce will become even more prominent in the future.
Freedom to Customize Products
Online shoppers have the freedom to customize certain products. Subscription boxes, for example, allow you to create a bundle that can be used for personal needs. A custom bundle can also work as a neat gift for another person.
And what about custom merchandise? It is easy to order t-shirts, hoodies, mugs, or tote bags with a custom logo if you want. The more options consumers have, the more incentivized they are to spend time shopping online.
Virtually everyone has an Internet connection these days. And even if you are not sitting in front of your computer, a smartphone or a tablet should still be nearby.
Going on a trip, you usually take digital devices with you, and even if you have no plans to purchase anything, browsing through various online stores is a neat way to kill time.
And who knows, you might actually find something you want.
The bottom line is that online shops do not require you to drive or walk to them. You can access them from the comfort of your home. Add the fact that paying for goods online is pretty easy as well, and you have a solid reason why eCommerce is growing.
It is likely that there are certain things not available in your country. Take merchandise from less popular franchises. Or albums of bands who are known overseas but do not really exist where you live.
If you want to order goods to support artists who live abroad, you can expect that your support will involve international shipping.
Of course, you have to consider the fact that shipping goods overseas is expensive.
The time it takes for the delivery to reach you is also a concern, especially if you have not used a shipping service before. Nevertheless, the fact that it exists in the first place is a big boost anyway and should not be underestimated.
When you are in a big store and have to choose between different products, you might need to go quite a bit to reach different sections. In some instances, a store might be on the other side of the building, which is not fun.
Add the fact that you struggle to decide, and it turns into a massive waste of time. Thankfully, the problem does not really exist when you are shopping online.
If you want to compare product prices from different stores, simply open two different tabs on your Internet browser and switch between them to see which store offers a better deal.
You can even install an extension on an Internet browser that reveals the best deals for the same goods or services while you are browsing them.
A suggestion table that pops up is a neat way to save money, though be sure to confirm that the cheapest option comes from a reliable business. Do not rush to spend your money right away.
No Pushy Staff and Queues
Pushy staff is a hindrance to one’s shopping experience. Imagine visiting a physical store with the intention of browsing rather than purchasing something.
The odds are that you will encounter a pushy staff member who will try to persuade you.
Standing in a queue is also something that physical stores have. It is a waste of time and can get on one’s nerves rather quickly.
As you have probably guessed, these two problems are not really present in online stores. You might get a pop-up now and then while browsing, but getting rid of it requires a single mouse click or a tap on your mobile device touchscreen.
The last advantage to note in this article is the fact that you do not have to worry about your privacy when shopping on the Internet.
Let’s say that you want to purchase someone a present. Going to a physical store potentially puts you at risk of exposing yourself and ruining the surprise.
Shopping online, meanwhile, is less complicated. You can go as far as deleting your browsing history after you finish for that extra bit of safety.